Client : Ithaca Center for Health
Center for Health , Dewitt Office Complex, 2nd Tier Mezzanine 215 N Cayuga St, Ithaca, NY 14850, 607 264 7520
Artist : Camilo Nascimento 
Ramius Technology & Design Ithaca, NY, camilo@ramiustech.com 
Job Title :  Logo Creation for "The Point (Community Acupuncture)"

CLICK image to zoom in

Final Draft

Color Studies 2

2A. 2B. 2C. 2D. 2E. 2F.

Color Studies

(feel free to request more color studies) A. 1. 2. B. 1. 2. C. 1. 2.

Rough Drafts

A. B1. B2. B3. C. D.

Thumbnail Concepts

A. B. C. D.

Reference Images


Notes

Basic, striking, and accessible Affordable Community Acupuncture "The Point is a a very grass-roots project... an answer to a high demand for affordable, accessible and practical acupuncture treatment for normal folks." Removing barriers for care, Relieving pain empowerment Importance of the family network / individual nurturing A natural point like a blade of grass From the outside, in. (to balance in contrast to the expansive design of "Center for Health") Bold lines - the Woodcut edge, Font : a Sans Serif - High Contrast - Bright and Clear

Links

Work With Nature Third Root (their logo is a bit too busy) Ocean Beach Acupuncture
Name : E-Mail : your questions / comments / notes